The assorted notes and observations of Janna Bastow. Canadian living in London. Everything product, and then some.

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The 17 Best Product Management Newsletters of 2025

Sep 14th, 2023 Product Janna Bastow 34 min read

We product folk know just how quickly our world can turn on its head. There’s always something new in Product Management: a new opinion, a new way of working, a…

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The 10 Stages of Roadmap Management

Aug 29th, 2023 Product Janna Bastow 20 min read

The 10 Stages of Roadmap Management Creating a product roadmap from scratch is a pivotal task for any product manager, but it’s just the beginning of a magical journey that…

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How Outcome-Based Roadmaps Can Save You From Just Making a Load of Pointless Stuff

Aug 15th, 2023 Product Janna Bastow 18 min read

Friends! Romans! Product managers! Lend me your ears! In the constantly evolving and iterating world of product management, there’s a challenge that plagues us all: building products that users actually…

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3 Ways to Introduce an Agile Product Development Process

Jun 27th, 2023 Product Janna Bastow 11 min read

Product managers often discuss their challenges with establishing properly agile product development processes. The relationship between management and development is key, as is prioritizing your product backlog to ensure the…

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How to Price a Product – From One SaaS PM to Another

Mar 30th, 2023 Product Janna Bastow 14 min read

They say money alone won’t make you happy, but more customers definitely will. Thing is, building a customer base big enough to sustain booming product-led growth requires getting a whole…

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19 Product Launch Metrics You Need To Be Tracking

Mar 28th, 2023 Product Janna Bastow 17 min read

Getting ready to launch your product to the world? Or maybe you’re adding a new feature to an existing one, but want to give that feature every chance of landing…

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Product Life Cycle Management – The 4 Stages and How to Manage Them

Mar 23rd, 2023 Product Janna Bastow 15 min read

Product life cycle management is a lot like growing up – when you’re young, everything is new, exciting, and bursting with opportunity. In your teens, you could be whoever you…

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Everything You Need to Know About Competitive Product Analysis

Mar 21st, 2023 Product Janna Bastow 17 min read

At the risk of sounding like a hastily-written wedding speech, it’s sometimes worth kicking things off with a good old-fashioned dictionary definition – as a means to perfectly crystalize a…

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How to Nail Your Product Management Team Structure

Mar 16th, 2023 Product Janna Bastow 15 min read

How to structure a product management team is one of the most common challenges facing companies as they grow. And for good reason! Product is the beating heart of any…

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How to Implement a Product Discovery Process, Step by Step

Mar 9th, 2023 Product Janna Bastow 16 min read

Implementing a proper product discovery process will save you time and money in the long run. But spoiler alert: the product discovery process is not linear. When we hear “discovery”…

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