Video: Creating New Product Opportunities Through Usage Data

Jul 27th, 2015 Product Janna Bastow 1 min read

Last September Product Tank London covered the theme of analytics – looking in particular at Lean Analytics and using data to build better products faster. In this video, Cait O’Riordan, VP of Product for Music and Platforms at Shazam, talks about how usage data around music is creating is new product opportunities. Watch the video to hear […]

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How to Set Yourself Apart as a New Product Manager

Jul 10th, 2015 Product Janna Bastow 6 min read

Whether you’ve just kickstarted your career as a product manager or you’re someone who would like to get into product management, we’ve got a workshop that you’ll find to be both professionally enriching and highly informative. Kate Leto’s Product Management Essentials workshop is actionable learning for developers, marketeers, support representatives and entrepreneurs alike. If you’re just making your way into […]

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How Much is a Product Manager Worth? Setting Product Management KPIs

Jun 17th, 2015 Product Janna Bastow 5 min read

Evaluating your effectiveness as a product manager can seem like a complex, and perhaps even elusive, task. You may be intrinsically motivated to evaluate your skills as a product manager. You might wish to present evidence of your superior performance to your employer. Or, you may want to add some clout to your resume before submitting […]

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Be Visual: How to Prioritize Your Roadmap

Apr 7th, 2015 Product Janna Bastow 4 min read

A roadmap is a document that’s responsive to change, and communicative with the rest of your organisation. Roadmapping is a continual, evolutionary activity and so you can never really claim to have ‘ticked it off’. But even such an ever-changing tool as your roadmap has to start somewhere. Whether you’re creating your first roadmap for […]

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How Structuring a Roadmap is like Building a House

Apr 2nd, 2015 Product Janna Bastow 4 min read

A customer asked us the other day how to map his own product to our roadmap format, and threw in an analogy of a house to phrase the question: I need to build our roadmap this month, with our high level modules all covered, and then detail individual requirements within those roadmap elements, possibly again […]

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The “Did It Work?” Test: Setting Success Criteria for your Products

Mar 30th, 2015 Product Janna Bastow 2 min read

Although “Do they like it” might seem like an abstract – and immeasurable – concept at first, there are plenty of quantitative measurements you can apply to new product developments in order to determine what’s a success. The key to analysis is to work on your metrics from the very start of the idea management […]

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Think Big: The Product Vision Exercise for Product Managers

Mar 23rd, 2015 Product Janna Bastow 2 min read

Your product vision is the cornerstone of your product strategy. It informs your roadmap, which informs your day to day decisions as a product team. But for something so very critical to the make or break of your products, it’s very easy for a vision to become lofty, intangible and ultimately ineffective. That’s why we […]

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How to Train Your Product Manager

Mar 6th, 2015 Product Janna Bastow 6 min read

In this competitive market, it’s essential for you to offer your employees opportunities for advancement and enrichment. Product managers must be confident in their abilities in order to conduct thoughtful and profitable business, to ensure an excellent user experience and to adeptly utilize technology for the betterment of the company and user alike. Product Management […]

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Dealing with Difficult Coworkers

Feb 20th, 2015 Product Janna Bastow 4 min read

The product team – at the heart of business, technology and customers – interacts with many different people in many different teams. So if you’re in product you might find yourself in either the best position of the business, or one of the most challenging. It all comes down to company culture and daily politics […]

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4 New Ways to Level-Up Your Product Management Skills

Feb 4th, 2015 Product Janna Bastow 12 min read

Due to the high demand following our workshops at 2014 MTP.con, we are pleased to announce four new ways to develop your product management skills, each being taught by true experts in each of their specialisation areas. These four separate all-day sessions, held on Friday March 27th, will only hold 30 attendees because we know […]

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